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TruBeverage.com

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TruBeverage.com

L-trubeverage com-001
URL
Website Information
Slogan
"This blood's for you."
Commercial?
Type of site
Retail
Registration
None
Available in
English
Users
31,390 annually
Content License
Written in
Owner
Created by
Registered by
AnneMarie Hogan
Technical Admin
Donna Stalworth
Registered on
April 21, 2008
Expired on
April 21, 2016
Revenue
$104 annually (not counting sale of Tru Blood)
IP Address
54.241.183.235
Current status
Inactive
Footnotes
Alexa Ranking
Alexa Rank
Decrease2 4,426,369 (Global 09/2014)

[[:Category:{{{Images}}}|Images]]

TruBeverage.com was one of seventeen official companion websites that were created to complement the content found on the HBO original series True Blood.

PremiseEdit

The site allowed you to buy actual bottles of the Tru Blood beverage that was created as a promotion to complement the series. Later versions contained news articles which contained content relevant to the beverage. It's description read: "The official site to buy Tru Blood Beverage. Enliven yourself with this uniquely carbonated, slightly tart, lightly sweet blood orange drink."

Version 1: 2008 - 2013Edit

M-trubeverage com-old

The first version of the site allowed users to purchase 4-pack bottles of the drink Tru Blood. Bottles were exact recreations of the bottles used onscreen.

  • This version features news articles from 2009 - 2011, although scripting problems generally left articles unreadable by the viewer.
  • The "Buy Now" and "Shop" link buttons took you to pages on parent company HBO's official online store.

Version 1: AccessingEdit

M-trubeverage com-001

The original version of the site required users to "Please enter the date you were turned". There were three fields below, "Month", "Day", and "Century" that the user must fill in in order to access the site. A way of obtaining basic demographics on HBO's end, once the birthday was entered, the user could optionally click on a checkbox instructing the site to "Remember Me". The data was saved in the local user's cookie files and the information was no longer required to entered upon re-entry into the site. After all information was completed, the user was required to press the "ENTER" button thus allowing them access into the site. This requirement was removed by the time Version 2 was created.

Version 2: 2013 - 2014Edit

M-trubeverage com-new

The second version of the site was developed right after the attack on the Tru Blood manufacturing plant's parent company, the Yakonomo Corporation. When the plant was attacked in 2011, it lost the capability of producing the beverage, and thus no more could be offered. No more Tru Blood was sold after.

  • The second version features news articles from 2009 - 2011, scripting problems were repaired by utilizing standard HTML, and all articles are now accessible.
  • The "Buy Now" link button is gone. The "Shop" link buttons still took you to a page on parent company HBO's official online store, althrough Tru Blood was no longer listed in their inventory.

News ArchivesEdit

M-trubeverage com-news-001

The articles below were featured on the TruBeverage.com website under the button labeled "News". While all articles are listed below in descending chronological order, they could be sorted two different ways - to see only Tru Blood related recipes, and to see all other Tru Blood related news.

Articles are listed below. Select a year, and then a month, to access articles that appeared during those date parameters.


2011Edit


2010Edit


2009Edit

Page BottomEdit

There were five links at the bottom of the page, just above the copyright. "Privacy Policy" led the viewer to the Privacy Policy page on HBO's official website, HBO.com. "Terms of Use" led the viewer to the Terms of Use page on HBO's official website, HBO.com. The HBO logo led the viewer to the HBO.com website. The Facebook logo led the viewer to http://facebook.com/trueblood. The Twitter logo led the viewer to http://twitter.com/truebloodhbo.


Official HBO Licensed Product. © 2014 Home Box Office, Inc. All Rights Reserved.
Manufactured by Omni Consumer Products and FMCG Manufacturing Co.
This website is intended for viewing solely in the United States. This website may contain adult content.

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